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BEA2013 has ended
Sunday, April 7 • 1:30pm - 2:45pm
The Student Media Backchannel: Exploiting Social Media to Increase Audience Engagement

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Social Media is the new driver for interacting with the fan base. College radio stations are making enormous inroads with listeners by connecting to them through Facebook, Twitter, Tumblr, Blogger, Instagram, and Pinterest. This panel of advisors will be discussing user generated content, transparency, branding, backchannel, ownership, and which applications work best.
Moderator: Sam Lovato, Colorado State University - Pueblo
Panelist: Justin Bregar, Colorado State University-Pueblo; Marjorie Yambor, Western Kentucky University; David Allen Nelson, University of Central Oklahoma; Tony DeMars, Texas A&M University at Commerce


Panelists
avatar for David Nelson

David Nelson

Professor, KZUC-FM Faculty Advisor, University of Central Oklahoma
David Nelson worked 10 years in the broadcast industry in Oklahoma and Texas as an on-air personality, currently a Professor and KCUZ-FM Faculty Advisor.
JB

Justin Bregar

Colorado State University-Pueblo
MY

Marjorie Yambor

Western Kentucky University
avatar for Sam Lovato

Sam Lovato

California State University - Pueblo
Associate Professor at Colorado State University - Pueblo
avatar for Tony DeMars

Tony DeMars

professor, Texas A&M University - Commerce


Sunday April 7, 2013 1:30pm - 2:45pm PDT
Pavilion 11

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